Discover a story where even the most powerful personalities who enter Buzdugan's studio give into the temptation of original taste.
DISCIPLINE. ATL, INFLUENCER MARKETING, PR, SOCIAL MEDIASECTOR. FOOD & DRINK
OVERVIEW
“Good for you, irresistible for everyone” is the slogan of the new campaign for Olympus Greek yogurt. It invites the audience into a multi-episode narrative with four unique characters that clash with Daniel Buzdugan’s unmistakable personality as brand ambassador. The first TV spot features Buzdugan alongside Santa Claus, who is tempted by Olympus Greek yogurt. In the sequels to the first episode, new characters and new dramas are introduced, provoked by the temptation of Greek yoghurt. The digital content delves further into each character’s story, revealing why they couldn’t resist the allure of this irresistible yoghurt.
