Xclusive by Baneasa Shopping City positions itself as a curator of fashion, but more importantly, a curator of experiences. Along with the newest fashion trends, Xclusive presents aspirational experiences to Baneasa Shopping City visitors.
DISCIPLINE. ATL, SOCIAL MEDIASECTOR. FASHION, RETAIL
OVERVIEW
Under the tagline „Dress up as Xclusive as your experience”, the campaign signed by Oxygen for Baneasa Shopping City starts from the insight that even the most high end clothes are made to be worn, not to sit in a closet. The campaign presents the new Xclusive collection through an experience that turns nature into a catwalk.
