Football is more than a game. It’s about passion, hope and inspiration. „The scout” campaign, marks the partnership between OPPO and UEFA Champions League, the most prestigious football clubs competition and delivers a strong message: the inspiration found on the field and outside of it, deserves to be searched for. Because, thanks to it, great champions are born.
DISCIPLINE. PR, ATL, BTL, INFLUENCER MARKETING, SOCIAL MEDIASECTOR. TECHNOLOGY
OVERVIEW
What would football be without last-minute goals, without epic gameplays or without fans that support their team for better and for worse? And UEFA Champions League is full of successful stories. Stories inspired by passion, effort, and talent. It takes a powerful voice to send out this message. That’s why OPPO’S collaboration with Ilie Dumitrescu came naturally. He is the experienced scout that can help you search for inspiration, even where you least expect it to be. A champion who knows that inspiration creates champions.
