Together with Olympus and the National Paralympic Committee, we created the campaign "We support the real champions"
Discipline. PR, SOCIAL MEDIA, CSRSector. FMCG
Overview
Together with Olympus and the National Paralympic Committee, we created the campaign “We support the real champions”, which encouraged people to follow their dreams, by highlighting the story of Dacian Makszin, international Paralympic champion at table tennis. The message was communicated on TV, radio, print, social media, and blogs.
Olympus was supporting the cause through a donation to the committee.
